Key Takeaway: Jenson USA's Annual Bike Sale runs through April 5 with 150+ bikes at up to 50% off from Santa Cruz, Orbea, Rocky Mountain, Ibis, Norco, and Marin. A bonus card offer on eligible bike purchases adds extra savings for components and accessories from April 15 through June 15.
Mountain Bikes
Santa Cruz Bronson (Mixed-Wheel) -- 45% off MSRP
The Bronson is Santa Cruz's do-everything trail/enduro bike with mixed 29/27.5 wheels. RockShox Lyrik Select fork and SRAM NX Eagle drivetrain. At 45% off, you are getting a premium Santa Cruz frame with capable components at a price that usually buys you a mid-range alloy bike.
Scott Spark 960 -- 62% off
The headliner for bang-for-buck. The Spark 960 is Scott's XC/trail platform with 120mm of travel. At 62% off MSRP, this is borderline absurd pricing for a full-suspension bike from a major brand.
Niner Air 9 NX -- 42% off
Niner's hardtail XC race bike with SRAM NX Eagle. Aluminum, lightweight, and built to climb. One of the best hardtail values this year.
Orbea (21 models available)
Orbea has 21 bikes in the sale across trail, enduro, and gravel categories. Browse the full selection -- there are gems hiding in there.
Ibis, Rocky Mountain, Norco, and Marin
All four brands have models in the sale. If you have been eyeing a Ripmo, Instinct, Sight, or Rift Zone, check availability now. Popular sizes move fast.
Components and Upgrades
Jenson USA runs component sales alongside the Annual Bike Sale. Fox Factory forks at 25%+ off, and brakes from SRAM and Shimano at 50%+ off.
- Fox 36/38 Factory forks
- SRAM Code RSC brakes
- Shimano XT/XTR drivetrain components
- Dropper posts (PNW, OneUp, BikeYoke)
The Bonus Card Strategy
- Buy your bike now (before April 5) to qualify for the bonus card.
- Use the bonus card (April 15-June 15) to buy upgrades -- better tires, a dropper post, cockpit parts, or riding gear.
- This effectively stacks two discounts: the sale price on the bike plus free money for parts.
Our take: The Jenson USA Annual Bike Sale is the single best time of year to buy a complete mountain bike. The selection is deepest right now but sizes are already selling out on popular models. If you see your size in a bike you want, do not hesitate. These prices will not come back until next spring.
Frequently Asked Questions
What's the return policy for the Jenson USA Annual Bike Sale?
Jenson USA typically allows 30-day returns on most items purchased during their annual sale, provided items are in original condition with tags attached. However, clearance and final-sale items (often marked in red) are non-returnable. Always check the specific item's return eligibility before purchasing, as sale prices sometimes exclude returns.
Does Jenson USA price match during the sale?
Jenson USA does not officially price match during their annual sale. However, if you find a lower price from an authorized retailer before purchase, it's worth contacting their customer service to ask. After purchase, price adjustments are rare but possible within a short window if prices drop. It's worth a call if you notice a significant difference.
When does the Jenson USA Annual Bike Sale end?
The 2026 sale runs through April 5, 2026. After that date, prices return to regular pricing. The biggest discounts (35-40% off premium brands like Santa Cruz, Yeti, and Ibis) typically sell out in the first 2-3 weeks, so if you're seeing something you want, act sooner rather than later.
Are the bikes and components in the sale new stock or returned items?
The Jenson USA Annual Sale features brand-new, in-stock items from their warehouse. These are not returned or open-box items — they're full-warranty products from authorized manufacturers. You receive the full manufacturer warranty on frames and components, just at a significant discount.
Which brands have the deepest discounts in this year's sale?
Santa Cruz, Yeti, Ibis, and Trek typically see 30-40% discounts. Secondary brands and complete bikes often see 20-30% off. High-demand models (like the newest race bikes) may have smaller discounts or sell out quickly. Component-only items sometimes see deeper discounts than complete bikes.
Can I use promotional codes on top of the sale prices?
No. The annual sale prices are typically final and cannot be combined with additional coupon codes. The sale price is already the lowest price Jenson offers during the year, so additional codes don't apply. Read the fine print on any item you're purchasing to confirm.